<!DOCTYPE html>
<html lang="en">
<head>
<meta charset="UTF-8">
<meta name="description" content="Page description">
<meta http-equiv="X-UA-Compatible" content="IE=edge">
<!-- TODO: Delete noindex on production -->
<meta name="robots" content="noindex">
<meta name="googlebot" content="noindex">
<!-- TODO: Set absolute page URL -->
<link rel="canonical" href="https://sitename.com/page">
<!-- Mobile -->
<meta name="viewport"
content="width=device-width, initial-scale=1, maximum-scale=1, minimum-scale=1, user-scalable=no">
<meta name="format-detection" content="telephone=no">
<title>Smart routing</title>
<link rel="stylesheet" href="./css/lib/swiper-bundle.min.css">
<link rel="stylesheet" href="./css/styles.css">
<link rel="stylesheet" href="./css/adaptives.css">
<!-- Favicon -->
<link rel="apple-touch-icon" sizes="180x180" href="./favicon/apple-touch-icon.png">
<link rel="icon" type="image/png" sizes="32x32" href="./favicon/favicon-32x32.png">
<link rel="icon" type="image/png" sizes="16x16" href="./favicon/favicon-16x16.png">
<link rel="manifest" href="./favicon/site.webmanifest">
<link rel="mask-icon" href="./favicon/safari-pinned-tab.svg" color="#5bbad5">
<meta name="msapplication-TileColor" content="#da532c">
<meta name="theme-color" content="#ffffff">
</head>
<body>
<header class="header --rounded">
<div class="header-blured-bg"></div>
<div class="container">
<div class="header__inner">
<a href="Homepage.html" class="logo">
<img src="images/homepage/logo-white.svg" alt="Logo">
<img src="images/homepage/logo-dark.svg" alt="Logo">
</a>
<div class="header__menu">
<div class="header__accordion">
<span class="header__accordion-opener body-2 body-2-medium link">
Solutions
</span>
<div class="header__accordion-content">
<div class="container">
<div class="header__accordion-menu">
<a href="Payment-processing.html" class="header__accordion-item">
<div class="img">
<img src="images/ui-kit/header/header-1.png" alt="">
<img src="images/ui-kit/header/header-1-black.png" alt="">
</div>
<div class="info">
<p class="title text-3 link__bold">
Payment processing
</p>
<p class="text body-2 --weight500">
We provides payment instruments to support different online businesses.
With a single integration, our merchants can start accepting online
payments globally.
</p>
</div>
</a>
<a href="Global-coverage.html" class="header__accordion-item">
<div class="img">
<img src="images/ui-kit/header/header-2.png" alt="">
<img src="images/ui-kit/header/header-2-black.png" alt="">
</div>
<div class="info">
<p class="title text-3 link__bold">
Global coverage
</p>
<p class="text body-2 --weight500">
We work with a vast network of acquirers spread across 4 continents
</p>
</div>
</a>
<a href="Smart-routing.html" class="header__accordion-item">
<div class="img">
<img src="images/ui-kit/header/header-3.png" alt="">
<img src="images/ui-kit/header/header-3-black.png" alt="">
</div>
<div class="info">
<p class="title text-3 link__bold">
Smart routing
</p>
<p class="text body-2 --weight500">
Smart routing helps online businesses bypass losing traffic and avoid
frustrated users due to false declines.
</p>
</div>
</a>
<a href="Fraud-prevention.html" class="header__accordion-item">
<div class="img">
<img src="images/ui-kit/header/header-4.png" alt="">
<img src="images/ui-kit/header/header-4-black.png" alt="">
</div>
<div class="info">
<p class="title text-3 link__bold">
Fraud & chargeback prevention
</p>
<p class="text body-2 --weight500">
Our solution comes with pre-integrated Fraud & Chargeback prevention
tools from industry-leading suppliers
</p>
</div>
</a>
<a href="Authentication.html" class="header__accordion-item">
<div class="img">
<img src="images/ui-kit/header/header-5.png" alt="">
<img src="images/ui-kit/header/header-5-black.png" alt="">
</div>
<div class="info">
<p class="title text-3 link__bold">
Authentication
</p>
<p class="text body-2 --weight500">
Security is one of the top priorities for our merchants when accepting
payments online.
</p>
</div>
</a>
<a href="24-7-support.html" class="header__accordion-item">
<div class="img">
<img src="images/ui-kit/header/header-6.png" alt="">
<img src="images/ui-kit/header/header-6-black.png" alt="">
</div>
<div class="info">
<p class="title text-3 link__bold">
24/7 support
</p>
<p class="text body-2 --weight500">
Accepting payments online is a process that requires constant
monitoring.
</p>
</div>
</a>
</div>
<a class="body-2 body-2-medium arrow-link" href="Solutions.html">all solutions</a>
</div>
</div>
</div>
<a class="body-2 body-2-medium link" href="About-us.html">About us</a>
<a class="body-2 body-2-medium link" href="Blog.html">Blog</a>
<a class="body-2 body-2-medium link" href="FAQ.html">FAQ</a>
<a class="body-2 body-2-medium link" href="Contact-us.html">Contact us</a>
</div>
<a href="#" class="header__button">Get started</a>
<div class="mobile-menu-opener">
<span></span>
<span></span>
<span></span>
<span></span>
<span></span>
</div>
</div>
</div>
<div class="mobile-menu">
<div class="container mobile-menu__wrapper">
<div class="mobile-menu__scroller">
<div class="mobile-menu-inner">
<div class="header__accordion --accordion">
<div class="header__accordion-opener-container">
<span class="header__accordion-opener title-3 mobile__title-3 link --accordion__open">
Solutions
</span>
<a href="Solutions.html" class="title text-3 mobile__text-2 --weight500">
All solutions
</a>
</div>
<div class="--accordion__content-container">
<div class="header__accordion-content --accordion__content">
<a href="Payment-processing.html" class="header__accordion-item">
<div class="img">
<img src="images/ui-kit/header/header-1.png" alt="">
</div>
<div class="info">
<p class="title text-3 mobile__text-2 --weight500">
Payment processing
</p>
</div>
</a>
<a href="Global-coverage.html" class="header__accordion-item">
<div class="img">
<img src="images/ui-kit/header/header-2.png" alt="">
</div>
<div class="info">
<p class="title text-3 mobile__text-2 --weight500">
Global coverage
</p>
</div>
</a>
<a href="Smart-routing.html" class="header__accordion-item">
<div class="img">
<img src="images/ui-kit/header/header-3.png" alt="">
</div>
<div class="info">
<p class="title text-3 mobile__text-2 --weight500">
Smart routing
</p>
</div>
</a>
<a href="Fraud-prevention.html" class="header__accordion-item">
<div class="img">
<img src="images/ui-kit/header/header-4.png" alt="">
</div>
<div class="info">
<p class="title text-3 mobile__text-2 --weight500">
Fraud & chargeback prevention
</p>
</div>
</a>
<a href="Authentication.html" class="header__accordion-item">
<div class="img">
<img src="images/ui-kit/header/header-5.png" alt="">
</div>
<div class="info">
<p class="title text-3 mobile__text-2 --weight500">
Authentication
</p>
</div>
</a>
<a href="24-7-support.html" class="header__accordion-item">
<div class="img">
<img src="images/ui-kit/header/header-6.png" alt="">
</div>
<div class="info">
<p class="title text-3 mobile__text-2 --weight500">
24/7 support
</p>
</div>
</a>
</div>
</div>
</div>
<a class="title-3 mobile__title-3 link" href="About-us.html">About us</a>
<a class="title-3 mobile__title-3 link" href="Blog.html">Blog</a>
<a class="title-3 mobile__title-3 link" href="FAQ.html">FAQ</a>
<a class="title-3 mobile__title-3 link" href="Contact-us.html">Contact us</a>
</div>
<div class="social-list">
<a href="#">
<img src="./images/footer/media-inst.svg">
</a>
<a href="#">
<img src="./images/footer/media-fb.svg">
</a>
<a href="#">
<img src="./images/footer/media-linkedin.svg">
</a>
<a href="#">
<img src="./images/footer/media-twitter.svg">
</a>
</div>
</div>
<a href="#" class="button__blue">Get started</a>
</div>
</div>
</header>
<main>
<section class=" solution-mainpage solution-mainpage__dark --dark-section">
<div class="section-blur">
<span class="blur-item"></span>
<span class="blur-item"></span>
<span class="blur-item"></span>
<span class="blur-item"></span>
</div>
<div class="container">
<div class="--breadcrumb-wrapper">
<div class="breadcrumb">
<a href="Homepage.html" class="breadcrumb__image"></a>
<a href="Solutions.html">Solutions</a>
<p class="breadcrumb__link">Smart routing</p>
</div>
</div>
<div class="solution-mainpage__inner">
<div class="solution-mainpage__text">
<h1 class="title title-1 mobile__title-1">Smart transaction
<br><span class="title-opacity-white5 -span ">routing</span>
</h1>
<div class="solution-mainpage__image">
<div class="-picture">
<img src="./images/smart-routing/smart-routing-main.png">
</div>
<span class="anchor">
<div class="anchor__container">
</div>
</span>
</div>
</div>
<div class="solution-mainpage__description">
<p class="body-1-medium --weight500 mobile__text-2">
Smart routing indicates conducting the transfer
to the bank that is in charge of the payment processing. Our solution helps
online
businesses bypass losing traffic and avoid frustrated users due <br class="--pc-display">
to false declines.
</p>
</div>
</div>
<div class="page-number body-1-demibold mobile__body-1-medium">
<p class="title-opacity-white5">Solution</p>
<div class="page-number__where">
<p class="activeSlideIndex">03</p>
<p class="title-opacity-white5 all-slides-count">06</p>
</div>
<div class="page-number__arrows">
<a href="Payment-processing.html" class="prev"></a>
<a href="Fraud-prevention.html" class="next"></a>
</div>
</div>
</div>
</section>
<section class="payment__about-wrapper">
<div class="container">
<div class="payment__about">
<div class='signpost payment__signpost-about body-2 body-2-medium mobile__body-2'>
Smart routing
</div>
<p class="title title-2 mobile__title-2">
Smart Routing determines the most optimal acquirer based on
<span class="title-opacity-dark4">card brand, card type, currency, location, and other
factors</span>
</p>
<div class="text-left">
<p class="text-2 mobile__text-2">
Moreover, such routing automatically ensures that the chosen acquiring bank will most likely
process the upcoming transaction
</p>
</div>
</div>
</div>
</section>
<section class="payment__scheme-wrapper">
<div class="container">
<div class="payment__scheme smart-routing">
<picture>
<source srcset="./images/smart-routing/smart-routing-scheme-mobile.png"
media="(max-width: 1025px)">
<img src="./images/smart-routing/smart-routing-scheme.png">
</picture>
</div>
</div>
</section>
<section class="payment-benefits__wrapper">
<div class="container">
<div class="payment-benefits">
<div class="payment-benefits__text">
<div class='signpost body-2 body-2-medium mobile__body-2'>
our benefits
</div>
<p class="title-2 -title mobile__title-2 --letter-spacing-002">
Key features of payment routing
<span class="title-opacity-dark4"> technology</span>
</p>
<p class="text-2 -description mobile__text-2 ">
Secure payments, reduce processing fees, and increase authorization when connecting to
multiple payment service providers, through payment routing.
</p>
<a href="Contact-us.html" class='button__blue -button'>
Contact us
</a>
</div>
<div class="payment-benefits__items">
<div class="benefits-card">
<div class="-ico">
<div class="-ico-container">
<img src="./images/smart-routing/routing-ico1.svg">
</div>
</div>
<p class="text-3 benefits-card__title mobile__text-2 ">
Cascaded <br>transactions
</p>
</div>
<div class="benefits-card">
<div class="-ico">
<div class="-ico-container">
<img src="./images/smart-routing/routing-ico2.svg">
</div>
</div>
<p class="text-3 benefits-card__title mobile__text-2 ">
Load <br>balancing
</p>
</div>
<div class="benefits-card">
<div class="-ico">
<div class="-ico-container">
<img src="./images/smart-routing/routing-ico3.svg">
</div>
</div>
<p class="text-3 benefits-card__title mobile__text-2 ">
Geographical <br>optimization
</p>
</div>
<div class="benefits-card">
<div class="-ico">
<div class="-ico-container">
<img src="./images/smart-routing/routing-ico4.svg">
</div>
</div>
<p class="text-3 benefits-card__title mobile__text-2 ">
Risk based <br> routing
</p>
</div>
</div>
<a href="Contact-us.html" class='button__blue -button-hidden'>
Contact us
</a>
</div>
</div>
</section>
<section class="solution-blog__wrapper --rounded-section">
<div class="container">
<div class="solution-blog">
<div class="solution-blog__inner">
<div class="solution-blog__image">
<img src="./images/smart-routing/smart-routing-blog.png">
</div>
<div class="solution-blog__text">
<div class='signpost solution-blog__signpost body-2 body-2-medium mobile__body-2'>
Smart routing
</div>
<p class="title-3 -title mobile__title-3">
<span class=" title-opacity-dark4">How does</span>
<br> smart routing work?
</p>
<div class="-description body-1-medium mobile__body-1-medium need-text-accordion-on-mob">
<p>
Smart routing is a flexible payment solution considering all aspects of banking
products
to optimise incoming and outgoing payment transactions. It identifies the most
optimal
route for each transaction based on banks, available channels, GEOs, card type,
currency, and other aspects, configuring rules in real-time based on the customer’s
needs. Smart Routing ensures global coverage with minimal costs. Smart Routing is
useful
for merchants, as it lowers transaction decline rates.
</p>
<p>
Optimise costs, expand beyond borders, and maximise transaction approval rates with
GumBallpay Smart routing feature.
</p>
</div>
<div class="show-more-text mobile__body-1-medium body-1-medium weight600"
data-text-changed="Hide text">
Learn more
</div>
</div>
</div>
</div>
</div>
</section>
<section class="form-section --dark-section">
<div class="section-blur">
<span class="blur-item blue-blur"></span>
<span class="blur-item pink-blur"></span>
<span class="blur-item blue-blur"></span>
<span class="blur-item pink-blur"></span>
<span class="blur-item blue-blur"></span>
</div>
<div class="container">
<div class="form-section__inner form-wrapper">
<div class="form-with-title">
<div class='signpost body-2 body-2-medium mobile__body-2'>
LET'S GET STARTED
</div>
<p class="form-section__title title-1 mobile__title-2">
Take your business <br class="--pc-display">
<span class="title-opacity-white5">to the next level</span>
</p>
<div class="form">
<form action="#">
<div class="input-box__double">
<div class="input-box">
<label class="input-box__label">Your name</label>
<input type="text" placeholder="Login">
<p class="-error">Incorrect value</p>
</div>
<div class="input-box">
<label class="input-box__label">Email</label>
<input type="text" placeholder="Email">
<p class="-error">Incorrect value</p>
</div>
</div>
<div class="input-box__double">
<div class="input-box">
<label class="input-box__label">Company name</label>
<input type="text" placeholder="Company name">
<p class="-error">Incorrect value</p>
</div>
<div class="input-box">
<label class="input-box__label">Company website (optional)</label>
<input type="url" placeholder="https://">
<p class="-error">Incorrect value</p>
</div>
</div>
<div class="input-box__double">
<div class="input-box">
<label class="input-box__label">Select partnership type</label>
<div class="--dropdown">
<input type="text">
<div class="--dropdown__value">
</div>
<div class="--dropdown__list">
<ul>
<li class="--dropdown__list-item">
Technology partners
</li>
<li class="--dropdown__list-item">
Option 2
</li>
<li class="--dropdown__list-item">
Option 3
</li>
<li class="--dropdown__list-item">
Option 4
</li>
<li class="--dropdown__list-item">
Option 5
</li>
</ul>
</div>
</div>
</div>
<div class="input-box">
<label class="input-box__label">How did you hear about us?</label>
<div class="--dropdown">
<input type="text">
<div class="--dropdown__value">
</div>
<div class="--dropdown__list">
<ul>
<li class="--dropdown__list-item">
Website / Search Engine
</li>
<li class="--dropdown__list-item">
Option 2
</li>
<li class="--dropdown__list-item">
Option 3
</li>
<li class="--dropdown__list-item">
Option 4
</li>
<li class="--dropdown__list-item">
Option 5
</li>
</ul>
</div>
</div>
</div>
</div>
<div class="input-box">
<label class="input-box__label">How can we help you?</label>
<div class="textarea">
<textarea placeholder="Your message"></textarea>
</div>
<p class="-error">Incorrect value</p>
</div>
<div class="submit-wrapper">
<div class="input-box --checkbox text-2 mob-text-2" data-important="checked">
<input type="checkbox" checked>
<span class="visible-part">
<p>I agree to the <a href="Terms&Conditions.html">Terms of Use</a> and <a
href="KYC-Policy.html">Privacy Policy</a></p>
</span>
</div>
<button class="submit button__blue">Submit</button>
</div>
</form>
</div>
</div>
<div class="thanks-modal">
<div class="img">
<img src="images/ui-kit/thanks.png" alt="">
</div>
<p class="title title-2 mobile__title-2">Thanks for your request</p>
<p class="text text-3 mobile__text-2">We will try to answer you as soon as possible</p>
<a href="index.html" class="button-white__transparent button">Go to Homepage</a>
</div>
</div>
</div>
</section>
</main>
<footer class="footer">
<div class="container">
<div class="footer__inner">
<div class="footer__column footer__body2">
<div class="footer__subtitle">Contacts</div>
<a href="mailto:contact@gumballpay.com">contact@gumballpay.com</a>
<a href="tel:+447312221374">+44-7312-221374</a>
<div class="footer__contacts-media">
<a href="#"><img src="images/footer/media-inst.svg"></a>
<a href="#"><img src="images/footer/media-fb.svg"></a>
<a href="#"><img src="images/footer/media-linkedin.svg"></a>
<a href="#"><img src="images/footer/media-twitter.svg"></a>
</div>
</div>
<div class="footer__column">
<div class="footer__subtitle">Solutions</div>
<div class="footer__solutions-items footer__body2">
<div>
<a href="Payment-processing.html">Payment processing</a>
<a href="Global-coverage.html">Global Coverage</a>
<a href="Smart-routing.html">Smart routing</a>
</div>
<div>
<a href="Fraud-prevention.html">Fraud & Chargeback prevention</a>
<a href="24-7-support.html">24/7 support</a>
<a href="Authentication.html">Authentication</a>
</div>
</div>
</div>
<div class="footer__column">
<div class="footer__subtitle">Company</div>
<div class="footer__company-items footer__body2">
<div>
<a href="About-us.html">About us</a>
<a href="Blog.html">Blog</a>
</div>
<div>
<a href="Contact-us.html">Contact us</a>
<a href="FAQ.html">FAQ</a>
</div>
</div>
</div>
</div>
</div>
<div class="footer__bottom">
<div class="container">
<div class="-inner">
<p class="copyright link">© GumBallPay, 2022</p>
<div class="footer__policy footer__body2">
<a href="Terms&Conditions.html">Terms & Conditions</a>
<a href="KYC-Policy.html">AML / KYC Policy</a>
<a href="KYC-Policy.html">Cookie Policy</a>
</div>
<div class="footer__createdby footer__body2 link">
Created by
<a href="https://goodface.agency" target="_blank">Goodface </a>
</div>
</div>
</div>
</div>
</footer>
<script src="js/lib/jquery-3.6.0.min.js"></script>
<script src="js/lib/swiper-bundle.min.js"></script>
<script src="js/custom-solutions.js"></script>
<script src="js/test.js"></script>
<script src="js/script.js"></script>
</body>
</html>